Meta ads that move your prospects down the funnel
Shooga manages your Facebook and Instagram campaigns as a full acquisition channel. Precise targeting, tested creatives and built-in remarketing so every advertising dollar generates leads and sales.
A full acquisition channel, from awareness to conversion
Facebook and Instagram offer access to audiences of unmatched precision. Demographics, behavior, interests, purchase history, interaction with your brand. Used well, these platforms capture latent demand, nurture prospects and convert hesitant visitors.
We don’t manage budgets to generate impressions. We build complete funnels: first exposure, consideration, final conversion. With a consistent structure, tested creatives and precise tracking.
How we manage your Meta campaigns
An analysis of your existing campaigns, your audiences, your pixel and your past results. From there, we define a strategy aligned with your goals and a clear budget allocation.
Building the architecture, writing the copy, defining the formats and producing the creatives. Each element speaks to a specific audience at a specific point in the journey.
Launching with a structure that lets the algorithm learn efficiently, then close monitoring of the early data to adjust what isn’t performing. The learning phase is critical.
Every week, analysis by campaign, by ad set and by creative. Budget adjustments, new creative tests and reporting on real results.
The questions we get about Meta Ads
Google Ads captures existing demand: you show ads to people who are actively searching for what you offer. Meta Ads creates and drives demand: you target people likely to be interested, even if they are not actively searching yet. The two channels are complementary and cover different stages of the buying journey.
A monthly budget of $1,000 to $1,500 is generally a viable minimum to let the algorithm gather conversion data and optimize effectively. Below this threshold, campaigns struggle to exit the learning phase. The optimal budget depends on your industry, your goals and the size of your audiences.
The learning phase generally lasts between 1 and 4 weeks depending on the volume of conversions generated. During this period, results are unstable. Performance stabilizes and improves gradually once the algorithm has gathered enough data about your audience.
Yes. We design the ad creative, static visuals, carousels and light video edits, adapted to Meta’s formats and specifications. If you already have visual assets, we integrate them. Our plans include creative testing and ongoing iteration.
Your Meta ads deserve a complete strategy
Whether you’re launching your first campaigns or looking to make an existing account profitable, we quickly identify what’s holding back your results. Free audit.